Merchant Assets Per Region

Welcome to our Merchant Assets page! Here you can find the assets you can use in your country/market.

Talking about what merchant assets you need to have on your site in order to achieve a brand-friendly integration, we should remind ourselves of what the payment selector is. The payment selector could be seen as a container for the so called brand elements. In this case, the brand elements are Klarna’s payment badge and Klarna’s payment descriptor. Below you will find correct namings for the payment descriptor based on your country and information on how to use the payment badge.

Example of how Payment Descriptor + Payment Badge looks like

Payment Descriptors

AU · AT · BE (Dutch) · BE (French) · CH (French) · CH (German) · CH (Italian) · DE · DK · ES · FI · IT · NL · NO · PL · SE · UK · US

AU

Payment method	Payment descriptor (preferred)	Acceptable descriptors
Payment method Instalments	Payment descriptor (preferred) 4 interest-free instalments	Acceptable descriptors 4 easy payments

AT

Payment method	Payment descriptor (preferred)
Payment method Pay now	Payment descriptor (preferred) Sofortüberweisung
Payment method	Payment descriptor (preferred) Lastschrift
Payment method	Payment descriptor (preferred) Kreditkarte
Payment method	Payment descriptor (preferred) Sofort bezahlen (For combined)
Payment method Pay later	Payment descriptor (preferred) Rechnung
Payment method Financing	Payment descriptor (preferred) Ratenkauf

BE (Dutch)

Payment method	Payment descriptor (preferred)
Payment method Pay now	Payment descriptor (preferred) Directe bankoverschrijving
Payment method Pay later	Payment descriptor (preferred) Betalen binnen 21 dagen

BE (French)

Payment method	Payment descriptor (preferred)
Payment method Pay now	Payment descriptor (preferred) Virement bancaire
Payment method Pay later	Payment descriptor (preferred) Paiement dans 21 jours

CH (French)

Payment method	Payment descriptor (preferred)
Payment method Pay now	Payment descriptor (preferred) Virement bancaire
Payment method Pay later	Payment descriptor (preferred) Facture

CH (German)

Payment method	Payment descriptor (preferred)
Payment method Pay now	Payment descriptor (preferred) Sofortüberweisung
Payment method Pay later	Payment descriptor (preferred) Rechnung

CH (Italian)

Payment method	Payment descriptor (preferred)
Payment method Pay now	Payment descriptor (preferred) Bonifico diretto
Payment method Pay later	Payment descriptor (preferred) Fattura

DE

Payment method	Payment descriptor (preferred)
Payment method Pay now	Payment descriptor (preferred) Sofortüberweisung
Payment method	Payment descriptor (preferred) Lastschrift
Payment method	Payment descriptor (preferred) Kreditkarte
Payment method	Payment descriptor (preferred) Sofort bezahlen (For combined)
Payment method Pay later	Payment descriptor (preferred) Rechnung
Payment method Financing	Payment descriptor (preferred) Ratenkauf

DK

Payment method	Payment descriptor (preferred)
Payment method Pay later	Payment descriptor (preferred) Køb nu. Betal senere.
Payment method Financing	Payment descriptor (preferred) Del op.

ES

Payment method	Payment descriptor (preferred)
Payment method Pay now	Payment descriptor (preferred) Transferencia Bancaria Online
Payment method Instalments	Payment descriptor (preferred) Paga en 3 plazos sin intereses

FI

Payment method	Payment descriptor (preferred)
Payment method Pay now	Payment descriptor (preferred) Verkkopankkimaksu
Payment method	Payment descriptor (preferred) Kortti
Payment method Pay later	Payment descriptor (preferred) Maksa myöhemmin
Payment method Financing	Payment descriptor (preferred) Pilko maksut

IT

Payment method	Payment descriptor (preferred)
Payment method Pay now	Payment descriptor (preferred) Bonifico diretto

NL

Payment method	Payment descriptor (preferred)
Payment method Pay now	Payment descriptor (preferred) Betaal nu
Payment method	Payment descriptor (preferred) Online bankoverschrijving
Payment method	Payment descriptor (preferred) Automatische afschrijving
Payment method Pay later	Payment descriptor (preferred) Betaal later in 14 dagen

NO

Payment method	Payment descriptor (preferred)
Payment method Pay now	Payment descriptor (preferred) Kort
Payment method Pay later	Payment descriptor (preferred) Få først. Betal senere.
Payment method Financing	Payment descriptor (preferred) Del opp.

PL

Payment method	Payment descriptor (preferred)
Payment method Pay now	Payment descriptor (preferred) Przelew elektroniczny

SE

Payment method	Payment descriptor (preferred)
Payment method Pay now	Payment descriptor (preferred) Bankkonto
Payment method	Payment descriptor (preferred) Banköverföring
Payment method	Payment descriptor (preferred) Kort
Payment method	Payment descriptor (preferred) Kort eller bankkonto (For combined)
Payment method Pay later	Payment descriptor (preferred) Få först. Betala sen.
Payment method Financing	Payment descriptor (preferred) Dela upp.

UK

Payment method	Payment descriptor (preferred)
Payment method Pay later	Payment descriptor (preferred) Pay in 30 days
Payment method Instalments	Payment descriptor (preferred) 3 interest-free instalments
Payment method Financing	Payment descriptor (preferred) Monthly financing

US

Payment methods	Payment descriptor (preferred)	Acceptable descriptors
Payment methods Combined	Payment descriptor (preferred) Pay later	Acceptable descriptors Buy now, pay later
Payment methods Pay later	Payment descriptor (preferred) Pay in 30 days	Acceptable descriptors Buy now, pay in 30 days
Payment methods Installments	Payment descriptor (preferred) 4 interest-free installments	Acceptable descriptors 4 easy payments
Payment methods Financing	Payment descriptor (preferred) Monthly financing	Acceptable descriptors Financing

Payment Badge

Use this link:

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    https://x.klarnacdn.net/payment-method/assets/badges/generic/klarna.svg

Example of how the combination of local Payment Descriptor naming and the badge looks like

Klarna badges in SVG and PNG formats can be found below. Our preferred integration features the pink badge, but black and white badges are available if needed. We also have guidelines for badge-only checkouts, but please contact us for integration best practices.

Preferred Badge

The pink badge creates the most recognition with our checkout badges and should always be used when talking about our benefits within a merchant context.

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https://x.klarnacdn.net/payment-method/assets/badges/generic/klarna.svg

SVG

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https://x.klarnacdn.net/payment-method/assets/badges/generic/klarna.png

PNG

Alternative Badges

If you have a good reason not to use the pink badge, there are black or white versions available. When using black or white badges, use the one with the best contrast to the background.

White Badge

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https://x.klarnacdn.net/payment-method/assets/badges/generic/white/klarna.svg

SVG

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https://x.klarnacdn.net/payment-method/assets/badges/generic/white/klarna.png

PNG

Black Badge

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https://x.klarnacdn.net/payment-method/assets/badges/generic/black/klarna.svg

SVG

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https://x.klarnacdn.net/payment-method/assets/badges/generic/black/klarna.png

PNG

Country Codes

In order to fulfill legal requirements in each country, you need to enter the correct locale parameters in your URL.

Country	Locale
Country Austria	Locale de_at
Country Belgium (french)	Locale fr_be
Country Belgium (dutch)	Locale nl_be
Country Denmark	Locale da_dk
Country Finland	Locale fi_fi
Country France	Locale fr_fr
Country Germany	Locale de_de
Country Italy	Locale it_it
Country Netherlands	Locale nl_nl
Country Norway	Locale nb_no
Country Poland	Locale pl_pl
Country Spain	Locale es_es
Country Sweden	Locale sv_se
Country Switzerland (french)	Locale fr_ch
Country Switzerland (german)	Locale de_ch
Country Switzerland (italian)	Locale it_ch
Country United Kingdom	Locale en_gb
Country United States	Locale en_us

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